Glossary

AI & Content Tech

AI Discovery

Being found and cited by AI assistants and answer engines when people ask them questions.

AI discovery is the newer companion to SEO: structuring content so AI assistants — the tools people increasingly ask instead of a search box — can find, understand, and cite it. It rewards clear answers, specific facts, and well-structured pages.

As more people get information through AI assistants, being legible to those systems matters alongside ranking in traditional search.

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