Free Tool for Radio Stations

Score Your Strategy

Answer 10 questions about your station and get an AI-powered Station Strategy Scorecard — the kind of diagnostic report consultants charge $5,000+ to deliver.

Ava Hart

Ava Hart

AI Strategy Consultant

Strategy Health Score

67

Developing

Content Foundation
5
Brand Positioning
8
Execution Consistency
4

Sample scorecard preview

6

Strategic Dimensions

10

Station Questions

~5

Minutes to Complete

$0

Completely Free

Most Stations Don't Have a Written Content Strategy

Your station might operate on gut feel, stale strategy documents, or scattered messaging. Without a diagnostic, you can't know where your strategy is strong, where it's weak, or what to fix first. This scorecard changes that — in under 60 seconds.

Simple 3-Step Process

How It Works

From first question to finished scorecard in about 6 minutes. No account required — just your name, email, and station details.

Step 1

Answer 10 Questions

Tell us about your station, strategy, and how content gets created daily. Takes about 5 minutes.

Step 2

AI Scores Your Strategy

Ava Hart evaluates your answers across 6 strategic dimensions, calibrated against proven radio programming frameworks.

Step 3

Download Your Scorecard

View scored diagnostics, read Start/Stop/Continue recommendations, and download your branded PDF or Word document.

Grounded in Proven Frameworks

The 6 Strategic Dimensions

Each dimension is scored 1-10 against calibrated rubrics based on established radio consulting frameworks — not arbitrary benchmarks.

Content Foundation

Are your content pillars defined and mapped to daily execution?

Brand Positioning

Does your station have a clear emotional fingerprint — or just format features?

Competitive Differentiation

Can your team articulate what makes you different in one sentence?

Audience Alignment

Are content decisions driven by listener lifestyle — or just demographics?

Digital & Social

Does your digital strategy extend your brand or just fill a requirement?

Execution Consistency

Does your strategy actually show up in daily output?

Consultant-Grade Output

What You'll Get

A complete strategy diagnostic that would cost $5,000+ from a consultant — with scored dimensions, actionable recommendations, and branded downloads.

Strategy Health Score

Overall 1-100 composite score with color-coded health indicator

6 Dimension Scores

Each dimension scored 1-10 with calibrated rubric and narrative analysis

Start / Stop / Continue

Actionable recommendations for each dimension your PD can act on Monday morning

Priority Action Plan

Top 5 highest-impact actions ranked by urgency — Quick Wins, Medium Lifts, Major Initiatives

Executive Summary

One-paragraph honest assessment of your station's strategy health

Strategy Execution Preview

A sample of what daily content aligned to your strategy would look like

PDF & Word Downloads

Branded scorecard documents ready to share with ownership or your programming team

Shareable Link

Share results with colleagues — they enter their email and get full access

Ava Hart

“Most stations don't lack strategy — they lack clarity about their strategy. This scorecard forces that clarity in 10 honest questions. Once you can see your gaps scored and ranked, you know exactly where to focus. That's when real improvement starts.”

— Ava Hart, AI Strategy Consultant

Built for Strategy-Level Decision-Makers

Who It's For

Whether you're refining your strategy or making a case for change, the scorecard gives you the data to back it up.

Program Directors

Get an objective diagnostic of your station's content strategy. Use the scorecard to prioritize where to focus your time and attention.

General Managers

A consultant-grade strategy assessment you can share with ownership — without the $5,000+ invoice.

Brand Managers

Identify the gaps between your station's brand promise and daily execution. Start/Stop/Continue recommendations make action clear.

Got Questions?

Frequently Asked Questions

How long does it take?

The questionnaire takes about 5 minutes. AI generation takes under 60 seconds.

Is it really free?

Yes, completely free. No credit card required. We believe every station should know where their strategy stands.

How are the scores calculated?

Ava Hart evaluates your answers against established radio programming frameworks (P=C+S, mood-based positioning, Concentration of Force). Scores are calibrated using a specific rubric: 8-10 means documented and active strategy, 4-7 means partial or inconsistent, 1-3 means absent or significant gaps.

Will it inflate my scores to make me feel good?

No. The scorecard is designed to be honest, not flattering. If you don't have a written strategy, that's going to show up in your scores. Honest diagnostics create real value.

Can I share it with my team or ownership?

Absolutely! Use the share link or download the PDF/Word doc. When you share the link, recipients just enter their email to view the full results.

Can I run it again later?

Yes! Come back anytime for a fresh assessment. Tracking your scorecard quarterly shows strategy improvement over time.

Ava Hart

Ready to Score Your Strategy?

Get Your Station Strategy Scorecard

It's free, it takes 5 minutes, and you'll know exactly where your strategy stands.

Completely freeNo account requiredPDF + Word downloads