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Show prep for Alternative stations

Alternative radio show prep

Music news, culture and offbeat stories for listeners who found the band first.

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Related formats

For You showing your show, ready by 6:00 am with 6 stories, and Swap on the first story

Alternative

What Alternative morning shows need

  • Music discovery

    New releases, festival lineups and the bands on the way up.

  • Culture and the internet

    Memes, tech, games and the conversations happening online.

  • Credibility

    Smart, self-aware and never trying too hard.

How it works

How Radio Content Pro preps a Alternative show

  1. Set your format

    Choose Alternative on your profile and tell Ava who listens and where.

  2. Ava picks

    Every morning, For You fills with the stories that fit your show, each with a tease.

  3. In your voice

    «In my voice» writes each story the way you talk, checked against the story.

  4. Ready by your time

    Set a ready-by time and how many stories. Your show is built in running order.

Inside the app

Built for alternative listeners

Stories picked for alternative listeners

Set your format to Alternative and For You picks for your show, not a generic feed. Not right? Press «Not for me» and pick «Not my format»; Ava learns.
  • Music news from other genres is filtered out of For You. Browse still has every story.
  • Politics, crime and other hard news are played down, unless your interests ask for news.
  • Set your market and local stories come from there.
A story page with The Story, Why it matters and Key facts

Alternative and rock, together

Music news is filtered by genre: alternative and rock news reach your For You, and other genres are filtered out. Browse still has every story.
  • Written like an alternative host: «In my voice» uses your Character Profile.
  • «Key facts» and «Article source» keep the original story a tap away.
A story written in your voice, with «Verified against the story — ready for air.»

Ready before you are

Set a ready-by time and how many stories. Ava builds your show in running order, and can email it to you.
  • Reorder stories and add your own notes in Show Builder.
  • Copy, print or email your show.
The Show schedule card: ready by 6:00 am, days on air, 6 stories, Email it to me ticked

The format

What is the Alternative radio format?

Alternative (also called alt rock or modern rock) plays current rock and indie-leaning music for a younger, culture-savvy audience. Listeners care about discovery and credibility, so Alternative morning shows mix music news with culture, humor and the internet’s weirder corners.

  • Alt rock
  • Modern rock
  • Indie

Included

Everything else comes with it

Ask Ava

Ask Ava about Radio Content Pro for Alternative

In the app, Ava takes any question about a story: an angle, a tease, a phone topic or a rewrite. Here, ask her how it would work on your show.
Ava Hart smiling, ready to help with your show

Ask Ava. Thinking about Radio Content Pro for your alternative show? Ask me.

Try it on tomorrow’s alternative show.

Start free. Set your format. See what Ava picks.

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Questions

Alternative show prep questions

Will I get country music news?

No. With Alternative as your format, music news from other genres is filtered out of For You.

Can I add offbeat and weird news?

Yes. Add it to your interests on your profile, and Ava weighs it in your picks.

Does Alternative cost extra?

No. Radio Content Pro is $199 a month or $1,999 a year, for any format.

Can I try it first?

Yes. Start a 7-day free trial and get full access, no card needed. Pick a plan when you are ready to keep going.

I’m already a member. Does my price change?

No. Existing members keep their current rate.

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