Why Prompting Matters for Radio
AI tools are only as good as the instructions you give them. The difference between generic, unusable output and show-ready content often comes down to how you ask. This webinar teaches you how to prompt AI tools like a pro — so you spend less time editing and more time connecting with your audience.
What You'll Learn in This Replay
In this webinar, Tracy Johnson breaks down the art and science of AI prompting for radio professionals:
- The prompting framework — A simple structure that consistently produces better results from any AI tool
- Radio-specific techniques — How to prompt for show prep, social posts, listener engagement, and more
- Tone and voice control — Getting AI output that actually sounds like your station, not a robot
- Iterative prompting — How to refine and improve AI output through follow-up prompts
- Real-world examples — See before-and-after results from actual radio station workflows
Who This Is For
This webinar is perfect for:
- On-air talent who want to get more out of AI-powered show prep tools
- Program Directors looking to help their team work smarter with AI
- Content creators who use AI tools but aren't satisfied with the output quality
- Anyone new to AI who wants to learn the fundamentals of effective prompting
Why This Changes Everything
Most radio professionals try AI tools, get mediocre results, and give up. The problem isn't the tool — it's the prompt. With the right techniques, AI becomes a powerful creative partner that saves hours every week while producing content that's actually worth putting on the air.

